Turning Visual Merchandising into a Tactile Experience
CATEGORY
Display and packaging that elevates in-store presence.
STATUS
Fragrant and finished print for launch and counter display.
APPLICATIONS
Specialist production support for ambitious creative campaigns.
CAPTION
Specialist production support for ambitious creative campaigns.
THE CHALLENGE
In premium retail environments, brands compete continuously for visual attention. Could physical texture become another way of encouraging customers to stop and engage with a display?
THE APPROACH
Textured panels that draw the eye and the hand at retail.
THE PROPOSED SOLUTION
Tactile editions that add physical presence to fine art prints.